300 Ivy Street 2012 in Review, All, Apartments, Current Work, Green, LEED, Market Rate, San Francisco
San Francisco, California

large image slideshow | project details



Building a New Neighborhood: Designing within the Market-Octavia Plan 

September 4, 6pm
Register here.

Join San Francisco designers Anne Fougeron, FAIA (Fougeron Architects), Owen Kennerly, AIA (Kennerly Architecture and Planning), Stanley Saitowitz (Natoma Architects, Inc.) and Daniel Simons, AIA (David Baker Architects) in a panel discussion and presentation about the opportunities and challenges of designing a new, emerging neighborhood for San Francisco.

The Market-Octavia Neighborhood Plan addresses a swath of parcels in the center of the city freed by the removal of the former Central Freeway right-of-way.

Sponsored by David Baker Architects/StoreFrontLab as part of AIA San Francisco Architecture and the City Festival.

2014.01.16 Construction view of the corner of Gough and Ivy.

Just a block from the newly created Octavia Boulevard—a boutique retail corridor that replaced the demolished Central Freeway—300 Ivy is a mixed-use development of urban market-rate homes and shops.

At the southwest corner of Grove and Gough Streets in Hayes Valley, the development brings 63 new flats and townhouses to the neighborhood. Along Gough Street, lively storefronts make up a pedestrian-friendly retail row, with prominent corner facades at both Ivy and Grove.

Digital rendering of pedestrian retail at the corner of Gough and Grove.


The homes are above open and inviting retail storefronts and follow a pattern and scale consistent with the Hayes Valley neighborhood.

Core-Ten, natural rusting steel, stoops on Grove Street.

The street-level residential units on Grove Street will have stoop entries.


The ground level residential is activated by stoops, a traditional strategy.

Curved shingle end wall of the townhouses on Ivy.

The stoops on Ivy have the steps inside the unit, a common traditional typology.


There are five town homes that are entered directly from Ivy Alley. They are 3 stories tall and feature roof desks.

The main entry is a corten gate into the Feng Shui Compliant courtyard transition zone.

Bicycle parking is located by the front door, screened by sliding wood barn doors.


The Feng Shui compliant entry is off the narrow Ivy Street. Bicycle parking is located next to the main door behind the sliding barn doors.

The K door was made by Paco Prieto. Image: Sarah Lueck


The lobby is designed with authentic traditional materials used in a modern way.

Final roof plan with Fletcher Studio landscape design.


The roof has a large deck for residents. It includes an outdoor kitchen and dining space, a sunbathing area, and planters for urban agriculture. Landscape design by Flectcher Studio. Furniture designed and fabricated locally by OHIO Design.


In response to the central, transit-rich location, this project is “parking lite," with one automobile space for every two units. There is extensive enclosed bicycle parking, much of it in a convenient bike station right by the front door.

Computer rendering of apartment interior. www.VisualizeItBuilt.com


The apartments feature clean, modern design.

Follow 300 Ivy on Twitter at twitter.com/300ivy

The marketing web site is 300Ivy.com

The project is sold out.

Sketch of mailboxes in the lobby by Kelly Gregory of DbA.

The mailbox bench being installed by the incredible Paco Prieto.

project details


Ivy Grove Partners LLC


David Baker Architects

Landscape Architect

Fletcher Studio



project data
300 Ivy Street 21010
San Francisco, California
Completed January 2014
number of units
studio 1
1 bedroom 23
2 bedroom 34
3 bedroom townhouse 5
total 63
retail sf  5,465
density ratios
project sf 97,283
site sf 22,867
acres 0.52
total bedrooms 107
bedrooms/acre 206
units/acre 122
automobile - residential 32
automobile - retail 3
automobile - car share 2
bicycle 68
residential spaces/unit 0.5
type garage
LEED for Homes Platinum